When you set up a campaign, the Review step includes a Tracking section where you can choose whether Skyp tracks link clicks and email opens. If you have click tracking enabled, you'll see an additional toggle:

Enhance deliverability by omitting tracking in the first message

When this toggle is on (the default), the very first email Skyp sends to each contact in the sequence will not include click-tracking links. All follow-up emails in that sequence will still track clicks normally.

Email providers like Gmail and Outlook use the first email they receive from a new sender to decide how trustworthy that sender is. Tracking links — which redirect through a tracking domain before reaching their destination — can look suspicious to spam filters on that critical first impression.

By sending the first email with plain, unmodified links, Skyp gives your message the best chance of landing in the inbox rather than the spam folder. Once your sender reputation is established with a contact, the tracking links in follow-up emails are much less likely to trigger filters.

When the toggle is on, you won't see click data for the very first email in each sequence. If a contact clicks a link in your opening email, that click will not appear in your Clicked Links analytics. Opens are still tracked on the first email — only click tracking is omitted.

If complete click tracking on every email is more important to you than the deliverability benefit, simply turn the toggle off.